“Amish Tripathi’s book the most anticipated book of 2017” -Landmark

Bangalore: World Book Day is around the corner and to celebrate the magic of the written word, Landmark conducted the survey ‘Most anticipated book of 2017’. Spread across 40 cities with a sample size of 1000 respondents, aged over 15, the survey encapsulates most awaited books this year.

Insightsreveal that mythological fiction trumps all as Amish Tripathi’s book‘SITA - Warrior Of Mithila’ is the most awaited book across allgenders and age groups, with a whopping 36.85% participantsexhibiting their inclination towards his upcoming work. Supernatural thrillersclosely follow mythological fiction, with Stephen King’s ‘SleepingBeauties’ being the second most preferred book with almost36.01 % respondentswaiting with bated breath for his upcoming work. 

According tothe results, thrillers take up the hot seat amongst other book genres thisseason as psychological thriller novelist Paula Hawkins is thethird most adored author with 34.6% respondents waiting tograb the copy of new novella ‘Into The Water’

The surveythrew up other interesting trivia from the world of books. Millenialsprefer Paula Hawkins over other authors like Ken Follett, Stephen King and DanBrown. After he success of intriguing thriller ‘The Girl on the Train’, weare not surprised! 

The Gen Xwould rather ponder over Arundhati Roy’s work than the blood curdling tales by Stephen King.  Thecritically acclaimed writer Arundhati Roy, whose latest book is all set torelease 19 years after her first book ‘God of Small Things’ is the second mostawaited book by 17.42% of la femme readers. 

Data revealsthat Dan Brown’s soon-to-be published, ‘Origin’ hasalready created a buzz amongst 8% of male readers despite 5 months to thelaunch. 

Somethingtells us 2017 would be an exciting affair of books!

Experience,discover and bring stories alive, exclusively at Landmark stores. 


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