National, May 10, 2017: 92.7 BIG FM, India’s largest and No.1 radio network,known forits vestige ofspawning fresh and innovative content to provide listeners a melodious experience, has introduced a contest called ‘5 ka 50’. With the launch of this riveting concept, the radio station aims at providingentertainment to the listeners with the idea of inheriting a reward in return. The radio channel ensures to play 50 songs in the span of five hours across Delhi and Mumbai and if they don’t, thelisteners can win a whooping prize money of 50,000 in return. 92.7 BIG FM is going ahead of its usual pattern to entertain the listeners by offering fresh concepts with on-going entertainment.

While content on radio is usually a creative mix of RJannouncements, advertisements and music, the objective of introducing theformat of 50 songs in 5 hours, is to provide the listeners with maximummusic in day. The contest goes on air everyday between 12 to 5 pm andwill be active until the 5th of June, wherein thelistenerscantune into the frequency and listen to their favourite tracks. In any case ifthe count of the songs played on air is less than 50, the listeners can stand achance to win a huge amount of 50,000 every week. They can participate bycalling the radio channel and give them the count of the songs played,andbecome eligible to claim the guaranteed prize.To raise the excitement furtherin the upcoming week, the show will also offer one lucky winner a rejuvenatingholiday at the Dubai Park and Resorts.   

Speaking on the announcement of the new concept, RJfrom BIG FM said, “We at 92.7 BIG FM believe in providing a wholesomeexperience to our listeners by introducing unique concepts. While keeping theentertainment quotient high with melodious music, we also want our listeners tohave a wonderful experience and stay connected with us. The radio channel hasbeen rolling out interesting show concepts from time to time, and ‘5 ka 50’truly lives up to its ethos.” 

With its sustained efforts to expand the horizons ofradio entertainment, 92.7 BIG FM continues to explore new and innovativeformats.

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