3M launches a Sustainable Range of Films – The “Envision” Brand
March 31, 2017, Bangalore: In an increasingly eco-conscious marketplace, organizations are becoming more aware of the impact of sustainable practices. With over 25 years of partnership with brands & designers in India, 3M went a step ahead and launched the Envision Range of Print Films: a sustainable range of graphic materials. These are branding solutions that would enable companies that are striving towards strong environmental credentials to achieve their sustainability promise and goals.
Withdeclining air-quality in India, products contributing to healthier indoor airquality is of utmost necessity for architects, building owners and graphicsinstallers. Envision Series is a recipient of the prestigious UL GREENGUARDGOLD certification, awarded to products passing strict testing standards forlow emissions of volatile organic compounds (VOCs) into indoor environments andthus contributes to healthier interior air quality. Also, the Envision Range ofPrint films qualify as low-emitting materials under the LEEDv4 standard and canhelp contribute to LEED credits.
• Pressure-activatedadhesive for easy sliding, tacking, snap-up & re positioning
• Certifiedto have the highest Fire & smoke resistance
• Non-visibleair release channels for fast and easy, bubble-free installations
• Graphic constructions can be stretched up to 150%
•Dimensionally stable, for installation in hot or cold temperatures
• Removablewith heat and/or chemicals
• Resiststearing in cooler temperatures for fast removal
Commentingon the launch, Sujatha Narayan, Vice President & General Manager, 3MCommercial Solutions Division said, “The Envision brand from 3M has set anexample of how we use innovation as a powerful force for progress. The launchis to highlight the importance of eco-friendly products in the day and age welive in and we would want to partner with brands that have sustainability ontheir agenda.”
The EnvisionPrint films are Non-PVC, phthalate-free and manufactured with no added chlorineor halogens and 58 per cent less solvents than conventional films, and is alsorecyclable. At the same time, printability, ease of application and durabilityare equal to or better than the current range, thereby ensuring no performancetrade-offs in exchange for improved environmental performance. While soft andcompliant for interior walls and columns, Envision Print Film is also toughenough to be used on textured surfaces such as brick walls or texture-paintedwalls.